The Path Less Traveled is the company of John and Elizabeth Smillie, and here’s a little bit of their story:

In her early years, Elizabeth started a personal blog to capture and share beautiful moments of her life. She named her blog The Path Less Traveled in keeping with the end to her favorite pome written by Robert Frost, not realizing what difference it would really make years later. 

…Two roads diverged in a wood, and I—

I took the one less traveled by,

And that has made all the difference.

-Robert Frost: The Road Not Taken-

 

In early 2009, her husband John experienced a serious pay cut at his “normal” job and finances became super tight. It was time for a different road. Both John and Elizabeth had been born into families that valued creativity and dreaming big. Hard work, determination, initiative, and sacrifice were valued as the stepping stones to making those dreams become reality. With some quick brainstorming, they both realized that John was an entrepreneur at heart and Elizabeth had the gift of creativity. It was time to start their own business.

 

In the spring of 2009, after scraping a few dollars together to buy cloth to make aprons, they opened their first shop on BigCartel.com. The business needed a name. A catchy one. One that stood out and separated them from everyone else. After a few days of few talking about it, John suggested Elizabeth use the name of her blog. Thus was born The Path Less Traveled, LLC. Sales were slow but showed signs of growth. By 2010, The Path Less Traveled had switched market platforms to Etsy.com and added a few paper goods, vintage items, and cloth garlands.

 

Today, John and Elizabeth work full time creating and handcrafting custom decorations for The Path Less Traveled. From the humble beginning of making simple aprons, to providing 3-D art for large corporations to use in dynamic photo-shoots, John and Elizabeth continue to live creatively and celebrate every day.

Enjoy!

 

 

The Path Less Traveled’s products have been featured in:

Romantic Homes Magazine, Wedding Bells, Celebrate Magazine, eleGala.com, CountryLiving.com, ontobaby.com, Birds and Honey, Before the Big Day, Style Me Pretty, Annasaccone.com, forstedpretticoatblog.com, craftedblog.com, Blush Magazine, PrudentBaby.com, and many others.